A thing of beauty: Wall art 1

Written for Arrow by CrossBow
Founder of Aravani Art Project | Muralist | Artist | Wanderer | Photographer
Part of the process of wall painting is hunting for it and the experience with this first wall was really adventurous with Isha from the CrossBow.
We came upon a wall that was in the premises of a big ground that was part of public gatherings and a play ground for the young people. It also served as an important walk way from the main road.
The concept was developed after interacting with Deepak and Srishti soon after their first workshop, after listening to the stories it almost felt that everyone have taken women and their issues for granted.
The visual was inspired by a picture that Sabit took during the workshop. It was a girl who had her eyes closed and seemed like she was thinking deep.
Her eyes seemed closed, but not ignorant. Closed to show a sense of resistance and re-affirmation that women have the power within themselves.
EXPERIENCES
The beauty of painting in public spaces is the reaction, appreciation and sometimes participation that it brings. The quick analysis that i could derive from the interactions with the student crowd that were passing by every 10 mins, was of course curiosity. Some of the girls were very forthcoming to offer a helping hand and ask questions whether related to the painting or not.
The boys were particularly alarmed by the fact : ‘why only women rights?, what about men?’
It would leave me speechless at times.
ARTWORK
The artwork resonates with the fact that women are subjected to certain expectations that are pushed upon us by the society in general.
It is heartbreaking to know that we need to remind ourselves and the rest of the world that “Women also have rights”.
Often my observations after painting in places that have lesser exposure to ‘urbanisation’ is that there is very little understanding of what rights mean, equality means and both are taken for granted. This is not a generalised opinion; there are some beautiful stories of bravery and free sprit that I often get to listen to.
 The wall is a sign of a resilience, a silent voice, a voice that will remind every single person who reads “Pengalukkum Urimai Undu” (Women also have rights).
 

 

Painted by : Team Crossbow, those lovely high school girls who helped me paint a flower and Ramesh from Kanyakumari who did the Tamil typo.

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CrossBow ART Project

Poornima Sukumar is a muralist, community artist, illustrator and documentary photographer who uses public spaces to engage youth in peacemaking and to create awareness.

CrossBow is partnering with Poornima to leave behind a beautiful message for the cities and towns it is going through.

With the help of local volunteers, Poornima will be painting walls in 30 major and minor towns and cities along the path of Project Crossbow. Each of these individual walls will have a motif and all 30 of them will come together as a whole piece of artwork. This artwork aims to combine elements of technology, life, strife and culture to represent an empowered Indian Woman moving towards the future. This artwork is an attempt to bring together the various parts of India, one step at a time, to create symphony and beauty.

Read more here.

 

Arrow by CrossBow Press Release Launch 15/09/17

For a safer India for Women-Srishti Bakshi begins her 3800 Km cross country walk in Kanyakumari

Women in India – making them safer and empowered through digital and financial literacy

 

Kanyakumari, September 15, 2017Srishti Bakshi, Founder CrossBow and an Empower Women Champion for Change 2016-2017 today embarked on her pan India walk with team Crossbow, covering 3800 kms over 260 days from Kanyakumari to Srinagar. The walk will begin from Vivekananda College, Kanyakumari (Tamil Nadu). The walk is aimed at creating awareness across India for women’s safety and empowering them through digital and financial literacy. UN Women’s Empower Women Initiative is dedicated to empowering women to achieve their full economic potential by inspiring both men and women to become to become advocates, change makers and leaders in their community. Present at the campaign flag of was District Collector Mr Sajan Singh Chavan IAS, Mr. Doraiswami, President, Vivekananda College and Mrs Rekha Sharma, Member, National Commision for Women (NCW).

 

As a supporter of the campaign, Mr. Navneit Sekera I.P.S, Inspector General of Police, Women Power Line, reiterated his association with this cause with his words wishing Srishti for the flag off. “We are happy that Srishti is spreading the message of 1090 across the nation to help make India a safer place for women. Her effort is inspiring and her spirit is unmatched”.

 

Through this walk, Srishti and her team will conduct workshops on women empowerment, digital and financial literacy, leadership, knowing one’s rights, gender sensitization, health and hygiene. The campaign aims to drive awareness in Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Maharashtra, Madhya Pradesh, Rajasthan, Uttar Pradesh, Punjab, Haryana, Delhi as well as J&K, which will be the route for her entire walk. As radical innovators with an aim to reach 1 billion steps, team Crossbow will soon be able to cumulate the steps collected on their app (digital platform), which will be recorded as a remote footstep contribution by any individual willing to make a difference. These steps collected serve as virtual support to organisations’ working in the areas of education, skill development, health & hygiene and women empowerment; and to their charitable partners and trusts. Ideated and spearheaded by Srishti Bakshi, this is a way to engage the current ‘digital’ generation for a social impact movement, using the power of technology.

 

Speaking on the campaign Srishti Bakshi said, “This campaign is a fight against the alarming gender bias in our country that has not seen visible difference in spite of the significant economic progress we have made. Through my Modern Day Dandi March, we hope to initiate change and create awareness that change begins with the individual. We look forward to the open conversations that we hope to engage in along the way and understand the key action points that need our immediate attention. The digital platform is the way forward and we urge India to collaborate with us and make the difference that we aspire for through their footsteps and information sharing.” 

 

She further added, “In our eyes, this campaign is an emotion that binds the women of India together, as we set out to create that change and move together in making India a safer, educated and healthier country. Gender equality, political power, economic freedom and women entrepreneurship are buzz words, but women’s safety is the very basis of existence. Through digital and financial literacy, we can prepare women to be informed and empowered individuals capable of navigating through deeply entrenched social norms. It is imperative to create an India with women, for women, with the efforts and vision of women who understand the path to cheer the joy of being a woman. This campaign is for both men and women, as we believe inclusivity is the key to social success.”

 

Extending their support to this initiative and powering this campaign, companies like L&T Financial Services (SIP with me India), RB India – Dettol & Harpic (Dettol Banega Swachh India), Jagran Group (Jagran Pehel), ITC – Vivel (#AbSamjhautaNahin), IOCL in addition to other collaborators, have come forward to make a social impact.

 

Speaking on the power of the movement and extending their support, Mr. Kailash Kulkarni, Chief Executive- Investment Management, L&T Financial Services said, “L&T Financial Services through our Mutual Fund arm is proud to be associated with the cause of women empowerment. Through this Modern Day Dandi March, we will enable women to take their first step towards financial literacy. Helping them to be KYC compliant during Crossbow’s financial literacy workshops will be the key enabler in that direction. It is our way of contributing to the movement. I wish Srishti and Team Crossbow the very best.”

 

On the occasion, Mr. Rohit Jindal, Director Marketing, RB, said, “Women empowerment is crucial for the development of our country. Srishti Bakshi is undertaking a commendable feat of connecting women across the country with her nationwide walk. Dettol & Harpic through the Banega Swachh India campaign are happy to associate with her as hygiene and sanitation partners. We wish Srishti good luck for her journey.”

 

Speaking on the support, Sameer Satpathy, Chief Executive, Personal Care Products Business, ITC Limited  said, “Vivel Ab Samjhauta Nahin is proud to partner with Srishti Bakshi, the UN Champion for Change 2017 in her journey to raise awareness on safety for women. We believe that women can empower and protect themselves against violence and discrimination by being aware of their rights under law. To this effect we have created an educative ‘Know Your Rights’ module which provides a simplified understanding of the laws around women’s rights. The module will be hosted at workshops across the country during Srishti’s journey from Kanyakumari to Srinagar” 

Please note: United Nations Mandate on usage of this text (to be used in full and not in part)

Srishti is an Empower Woman Champion for Change 2016-2017. UN Women’s Empower Women Initiative is dedicated to empowering women to achieve their full economic potential by inspiring both men and women to become to become advocates, change makers and leaders in their community

 

About CrossBow:

 CrossBow is a mass outreach and engagement platform tailored for cause-driven campaigns. Conceptualized and established in 2016, CrossBow is the vision of Srishti Bakshi. It has a special focus on empowering impact projects with analytics, which can make a paradigm shift in how funds flow from sources to these projects. Team Arrow will be embarking on a 260 day and 3800 km on-foot journey across India from Kanyakumari, Tamil Nadu to Srinagar, Kashmir mobilizing citizens along the way to make India a safer country for women. Team Arrow aims to sensitize citizens to the gender divide in the country, which it will combat by empowering women with digital and financial literacy. The initiative will engage people in a unique digital world movement by collecting one billion steps on an app CrossBow Miles. People can connect with CrossBow on a digital platform and join their steps to the movement and lend virtual support to organisations working for women empowerment.  

 

https://arrowbycrossbow.com/   For further details please contact:

 

Deepti Belliappa Ganapathy

The Prophets

M: 9845534780  E: deepti@theprophets.in

 

Tariq A Wari

The Prophets

M: 9611436963  E: tariq@theprophets.in